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First Brand helps businesses get found in AI search, build better websites, and give customers clearer answers.

AI Visibility

Customer Experience

Websites

AI search

What’s a good shoe for long runs?

Here’s an option to explore.

Your brand

Explore running shoes

AI Visibility

Customer Experience

Websites

AI search

What’s a good shoe for long runs?

Here’s an option to explore.

Your brand

Explore running shoes

AI Visibility

Customer Experience

Websites

AI search

What’s a good shoe for long runs?

Here’s an option to explore.

Your brand

Explore running shoes

Be Found On

Solutions

Get found. Get chosen. Grow.

All solutions

AI Visibility

Get recommended when it matters.

AI Visibility

Get recommended when it matters.

Customer Experience

Helpful answers. Clear next steps.

Customer Experience

Helpful answers. Clear next steps.

Customer Experience

Helpful answers. Clear next steps.

How we work

From research to practical solutions

01. Research & strategy

We study customer behavior, review competitors, and identify opportunities for your brand.

01. Research & strategy

We study customer behavior, review competitors, and identify opportunities for your brand.

01. Research & strategy

We study customer behavior, review competitors, and identify opportunities for your brand.

02. Design & build

We use those insights to shape your AI visibility, website, and customer experience.

02. Design & build

We use those insights to shape your AI visibility, website, and customer experience.

02. Design & build

We use those insights to shape your AI visibility, website, and customer experience.

03. Measure & improve

We review performance and customer feedback, then make focused improvements over time.

03. Measure & improve

We review performance and customer feedback, then make focused improvements over time.

03. Measure & improve

We review performance and customer feedback, then make focused improvements over time.

Benefits

Make every interaction more useful.

Your goals shape the work

We start with your goals, your customers, and the questions worth answering.

Your goals shape the work

We start with your goals, your customers, and the questions worth answering.

One connected experience

Bring AI search, your website, and customer support into a consistent experience.

AI Visibility

Discovery

Websites

Decision

Customer Experience

Support

Help when it’s needed

Give customers a clear way to get answers, with a path to your team when needed.

Help when it’s needed

Give customers a clear way to get answers, with a path to your team when needed.

Visibility across AI platforms

Help your brand appear where customers ask questions and compare their options.

Visibility across AI platforms

Help your brand appear where customers ask questions and compare their options.

Room to grow

Start with a focused solution and expand as your priorities and customer needs change.

Room to grow

Start with a focused solution and expand as your priorities and customer needs change.

Why AI visibility

AI is changing how people choose.

“By 2028, $750 billion in US revenue will funnel through AI-powered search.”

Read the research ↗

McKinsey · Oct 2025 · Projection

44% of U.S. online buyers surveyed mostly start in an AI tool or split their search between AI and traditional search engines.

Read the research ↗

Bain · Apr 2026 · U.S. survey

AI-referred visits to U.S. retail sites converted at a 42% higher rate than non-AI visits in March 2026.

Read the research ↗

Adobe · Apr 2026 · U.S. retail

On Google, users clicked traditional results in 8% of visits with an AI summary, versus 15% without one.

Read the research ↗

Pew Research · Jul 2025 · U.S.

39% of shoppers surveyed use AI for product discovery.

Read the research ↗

Salesforce · 2025 · 21 countries

“One in four consumers has used Gen AI shopping tools in 2025”.

Read the research ↗

Capgemini · Jan 2026 · 12 countries

Research

Latest reports

All reports

AEO

How Answer Engines Select Sources

AI VISIBILITY

AI Answer Volatility: A Monitoring Model for Model and Source Change

GEO

Prompt Demand Mapping: Finding the Questions That Shape Category Decisions

Research

Latest reports

All reports

AEO

How Answer Engines Select Sources

AI VISIBILITY

AI Answer Volatility: A Monitoring Model for Model and Source Change

GEO

Prompt Demand Mapping: Finding the Questions That Shape Category Decisions

Research

Latest reports

All reports

AEO

How Answer Engines Select Sources

AI VISIBILITY

AI Answer Volatility: A Monitoring Model for Model and Source Change

GEO

Prompt Demand Mapping: Finding the Questions That Shape Category Decisions

Questions, answered

A clear place to start.

Learn how the work fits together and what to expect from a first conversation.

Talk to First Brand

What does First Brand help with?

We work across three connected areas: AI Visibility, Websites, and Customer Experience. We help businesses become easier to discover in AI search, explain their offer through a clear website, and give customers useful answers and a better path to the next step.

Where do we start?

We begin with your goals, your customers, and what you already have in place. From there, we identify the most useful opportunity and agree on a focused scope, clear priorities, and the work to deliver.

Can you work with our existing website and tools?

Yes. We review your current website, content, and business tools before recommending a change. Improvements and integrations are assessed case by case, including what your platforms support and what access or additional work is needed.

Can you guarantee that AI will recommend our business?

No. AI platforms make their own decisions, and answers can change. Our work improves the clarity, accuracy, and supporting evidence available about your business, while tracking visibility across an agreed set of relevant questions.

How are projects and plans priced?

We begin with a conversation about your goals, then agree on the scope, deliverables, and pricing before work begins. You can explore AI Visibility to see the ongoing plans. Website and Customer Experience work is scoped around the needs of your business.